10 Commitments to Our Clients

We have considered the indisputable value of “commitment” (Step Two of the MODELTM) in the decision process in previous posts. As business gets continually tighter, the more you can prove “commitment” to your current and prospective clientele, the better your chances are to succeed.

The following is a commitment pledge from a company who sees the value of publishing what they are willing to commit to in ten areas. This looks like an excellent format to consider in most any business or service. It would be easy to substitute categories to fit your particular business. Showing your commitment before you ask for the order is the best possible introduction. This also leads you to the subject of what you will be asking your client/prospect to commit to as well….a two-way street.
So, here’s their promise:

“In a competitive world, where talk is cheap and actions speak louder than words, we hold ourselves accountable to a high standard of professional service. These 10 values represent our professional commitment to each of our clients”:

Honesty: Any relationship built on trust requires the highest degree of integrity and truth, even if it means stepping on your toes or swallowing our pride.

Proactive: We believe that the proactive party has the advantage over the reactive party. Whatever the nature of the challenge, we will have a proactive plan.

Focus: We are considered experts in our chosen field. Our clients want and deserve experts, not general practitioners.

Passion: We like what we do, and it shows in our enthusiasm. Our passion keeps us at the forefront of emerging issues and developments in our field.

Confidentiality: Your business is your business. It's our job to keep it that way.

Reliability: We do what we said we would do when we said we were going to do it.

Promptness: We consider it our duty to return your calls/messages within 24 hours. We take that duty seriously.

Cost Effectiveness: Our clients are in business to make money. Our job is to support that goal by staying laser focused on their budgeted allocations.

Responsiveness: You can anticipate our initial file review and analysis within 7 business days of our receipt of your referral. As a courtesy, we will e-mail you a copy as well.

Availability: We provide every client with access to our integrated phone system, staff, voice mail, wireless phones, e-mail and fax. When you need us, we will be there.

Again, this is one outline/approach, but the “bones” are there for you to be able to adjust it to your own particular business.