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Wednesday, September 8, 2010

Help Them Make a Decision...

About You.

In this tentative environment, many folks are re-engineering who they are and how they are communicating with prospects, influencers and hiring sources. That can be a daunting and intimidating challenge. If that is you, you have decisions to make, and others have decisions to make about you.

One school still abides by the “seat of the pants” strategy, or “winging it.” Other schools are holding in the casual approach of “we’ll see what happens.” And, then there are those who can see this picture for what it is…survival and the need for preparation. For those, this is a game changing time and a need for serious and more predictable medicine.

Question: When you are in the deciding process, would you rather listen to someone who has provably done their homework, or someone who simply wants to talk?

When anyone is presenting, we are generally looking past the messenger to find substance, credibility and their ability to execute on what they are promising. We are looking for authenticity and a track.

So, what seems more acceptable and believable…a model (structure/plan/system) or no model? The answer would seem like a no-brainer.

But, test it for yourself…

Next time you have a presentation to make (or you are trying to sell yourself), do what you always do first, and then next, try using an effective model as an alternative. If you have not yet adopted any of the zillion models available on-line, try this one:

- Due Diligence (proof that you did your homework on the subject or problem)

- Commitment (your provable level of seriousness and passion for the issue)

- Solution (how you and your support system can and will develop the answers)

- Action (a plan of action with timely steps of execution and accountabilities)

What happened? Chances are that you will change your paradigm.

Here’s the deal, people do not like uncertainty…that equals surprise and probable suicide to the presentation. Owning and demonstrating a tangible, logical and repeatable model (and gaining agreement of each step) is a far more predictable avenue to take in this hair trigger economic environment. Try it. Let us know.

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